Audience feedback

Once my trailer was created, I made my target audience view it and answer my survey. To make results fair, I used the same people as I did for my research survey. Due to the fact I have set open answered qualitative questions, it is impossible for me to make charts conveying the results.
Question 1: Most people said that they were satisfied how well the trailer conveyed the character. These people said they saw him enough, in different situations and in different moods.
About three of the people said that they saw too much of him, and would of preferred the trailer to give away less about the character.
In contrast to this, one person said that they wanted to see more of him, as they were not completely clear what the film was about.
Judging by the results, most people felt I conveyed the character to them the right amount, by showing them the right amount of shots of him.

Question 2: This question links very well with the previous. The trend of answers was predictably the same as before. Most people said they saw enough of him, and someone said “The amount of shots showing the main character was, in my opinion, a perfect amount”.
The same three people said they saw too much of him and all of them said they wanted to see more of the other characters.
The same person answered with “I thought that the main character wasn't shown enough, and I didn't know exactly what was going on with him”.
Just like before, I will go with the majorities opinion and believe that I have included the right number of shots showing the main character.

3. Everyone surveyed (apart from two) felt that the magazine and poster portrays the film in a very positive way, and one person said “just looking at the poster made me want to see the film”. The two other people who answered the survey said that “the magazine and poster just wasn’t as good as the trailer, and they didn’t make me want to see the film”. The other said very something similar.
However, the majority felt the it does “sell” the film well, and that they “work well with the film”.

4. Everybody surveyed did say they wanted to watch the film. However, many different reasons were given. Some of them were: “the trailer just looks really funny”, “I can relate to certain aspects of the characters situation” and “the main character is the best protagonist I’ve seen, ever”.
I was very pleased with these results, however as the survey is face to face, they might have felt rude to answer more negatively.

5. I left the last question very vague so that I could obtain a broad range of answers. Fifteen of the people said that nothing was to be improved, one even went as far as saying it was “perfect”. However, I had five different answers come back from seven people (I had practically the same answer of that they saw him too much from 3 different people, and somebody left more than one comment) who felt I could have done something differently. These answers were:
I would have liked to of seen more shots of the main character
I would have liked to of seen less of the main character
I wasn’t entirely sure what the story line was about
Not enough was shown about the other characters
The voice over was slightly amateur

Overall I am pretty happy with the way my target audience answered my questions positively. However, as I used primary research, asking face to face questions, some of the people might have felt under pressure to give a satisfying answer, instead of actually telling the truth. Therefore it is arguable that my results are not accurate.

My Finished Trailer

Problems I faced when filming and uploading

This was a typical problem I faced when filming, the actors being put off by each others script and appearance. On one instance it took the cast and me half an hour to film one part, due to the amount of times someone started laghing.T here was no real way to get round this except filming the shot a number of times until we got it perfect.

Another problem I faced when uploading was frames being dropped. The software we used, which was "Pinnacle", cut frames out the shot everytime they were uploaded. The only way to get round this was, again, to film a shot multiple times. As you can see here, only one of the times where Chris says "Give it your best shot" doesn't cut.

Still Image in Trailer

This is the still image I have made on Photoshop. It has the "Rockwell" font I have used for the poster for the film name and the"In Cinemas..." part. Everything else is written in white standard sans serif font. I inserted the "V-man film studios", the certification and what the film contains as this makes the image look much more official. The black background id there because the yellow font stands out well and the black fade fades into it well. As well as this I included the 12A logo.

An experimental shot

Near the end of the trailer where Chris confronts the bullies I decided to capture something a little different to the shotlist and story board.

Instead of him saying "Would one like a piece of me" and then afterwards "give it your best shot" I had a go at seeing what it would be like with him saying "Give it your best shot" first. I didn't feel this is was as funny as the original plan so I stuck to it. (Please ignore the second shot on the video)

Garage door shot

At first when I filmed the garage door scene the quality was not good enough.

As you can see from this clip the shadows of the peoples hands that lift the door up are noticeable, the camera is slightly wonky and the brightness of the sun makes Chris' face hard to see.

I did the shot again and I have uploaded some screen shots of it to show the difference. I would have uploaded the video however the file is not properly working at the moment and not uploading onto this blog.

As you can see there is no shaddows of hands, no lighting defects and no wonky camera position.