Survey

To find out what my target audience look for in a comedy film I asked 22 12 to 18 years olds to answer my survey.




The survey was:





1. Do you prefer a comedy film that is character lead or story lead?

2. Do you expect to see more action in a trailer or more of an indication of the story?

3. Would you like to see a romantic interest in the film?

4. What genre of music would you like to see in the trailer?
Pop/Chart / Rock / Hip Hip/RnB / Dance / Classic / Other(please state)

5. How serious and realistic do you want the films story to be?

6. How serious and realistic do you want the characters goal to be?

7. What kind of goals would they be?

8. What sort of personality would you want the main character to have?

9. What is your favorite comedy film?

10. What film title do you prefer from the following?

Cleverlast The Transformation The Clever One

11. How would a trailer get you interested in a film? (Can tick more than one box)

Gives away a small amount the plot of the film
Contains a high amount of action
Contains your favorite actors and stars from the film
The film company or well known director who made the film
Instantaneous gratification (e.g a horror movie makes you jump)
The music used
Other (please specify)

12. Do you find the dialogue in a trailer funnier than the physical happenings, such as someone getting kicked in the groin?

13. Does the setting of a film influence the films you would view? If so how positively or negatively. If not why do you feel its not important?

14. When you watch a comedy film what sorts of characteristics would you like to see in the main characters personality?









My results were:









1. Exactly 50 percent for both answers. This shows that the trailer can either focus on the character or story.







2. A majority of people actually said they would rather see action. Indicating that physical comedy is more important in advertising a film than shwoing its plot







3. Again the majority answered no indicating that romance is not an important role in a comedy film, judging from my audience sample.







4. Everyone that answered said that they would like pop/chart. This shows that the audience has more mainstream tastes, suggesting my trailer should follow mainstream comedy conventions







5 and 6. Everybody except one person stated they would like the goals to have hardly any seriousness at all. As well as this, everybody said that they would prefer the story to also have less seriousness, showing that in order for my film to be a success, I need to have a daft plotline.

7. This rquestion had many differernt answers. These were ideas such as finding a lost person/people,